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May 19, 2020

Millennials expect financing options, especially now.

In the TransUnion Consumer Financial Hardship Study conducted each week, the new data says that 58% of households are financially impacted by the virus. Of that 58%, 42% are Millenials. 

This means that contractors across the country need to be prepared to discuss financing for HVAC and plumbing replacement or repairs. As the largest generation and the most knowledgeable of financing options, Millennials will expect to be given more than one financing options. Contractors will want to work with their financing partner to determine the best programs to be strategic and to be able to easily close the sale. 

“HVAC is the largest and most important component of keeping a home healthy,” said Melissa Hyatt, FTL Finance VP of Sales and Marketing, “ A well maintained system will save money in utilities and help keep the value of the home.”

Watch this video of Charlie Wise, TransUnion’s Senior Vice President of Research and Consulting, revealing these insights on CU Broadcast.

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