
More and more consumers are choosing to finance their purchases. Buy Now Pay Later options are everywhere making financing an expectation, not a luxury. Contractors who don’t understand how HVAC financing works and the motivations of today’s homeowner may be leaving sales on the table. In this webinar, Regional Account Executive, Gayle Kuehn, takes you behind the scenes of the lending process to share how consumer behavior impacts how financing decisions are made, so you can close more sales with less hassle.