How to Choose the Best Customer Financing Company for Your Contracting Business

The financing process can make or break your customer experience—that’s why it’s critical for contractors to thoroughly vet any potential financing partners For many in the home services and HVAC industries, the business benefits of customer financing and increasing homeowner preference for monthly payment options are undeniable. The growing demand for financing has led to […]

Same-as-Cash Financing: What Is It, and How Does It Work?

Same-as-cash financing can be a valuable short-term lending option for homeowners while boosting contractor sales If you’ve been in the home improvement industry for any length of time, you’ve likely come across this offer or something similar: “90 days, same-as-cash.” Many homeowners find these offers enticing, making them useful promotional tools. However, contractors offering same-as-cash […]

Millennials Are Homeowners Now. What Does This Mean for Your Contracting Business?

Millennials homeowners may have different expectations of their HVAC and home improvement contractors than their parents Millennials have killed a lot of industries—or at least that’s what the headlines have spent the last decade declaring. Upon entering adulthood following the 2008 recession, they were accused of killing everything from cereal to bars of soap. “Millennials […]

Customer Financing: What Is It, and How Does It Benefit My Business?

Leveraged properly, customer financing can be a powerful tool for boosting sales and increasing customer satisfaction One notable trend has recently exploded in popularity in the consumer payments industry: buy now, pay later. Popular among Millennial and Gen Z consumers, buy now, pay later—or BNPL—is a type of customer financing that allows shoppers to split […]

3 HVAC Industry Trends to Watch in 2022

Business acquisitions, smarter HVAC system technologies, and higher prices for contractors and homeowners are the trends we expect to shape the HVAC industry in 2022. 2021 was an impressive year for HVAC sales and growth, as hotter summer months, colder winter months, and continued work from home boosted consumer demand. But last year was also marked by […]

The Key to Reducing Sticker Shock? Monthly Payment Options.

How to sell affordable monthly payment options

Offering customers payment plans for large, unexpected purchases can help you close more sales. With the help of the Internet and Google Search, budget-conscious consumers are more deliberate than ever about their approach to large, planned expenditures. Unfortunately, not every large expense can be planned. And when a surprise bill pops up—one like, say, an […]